People sometimes refer to our loudspeakers as luxury items. When I hear that, I wonder what the word "luxury" means to them. Frank Lloyd Wright famously observed, "Give me the luxuries of life and I will willingly do without the necessities." I imagine what he meant was that, for him, having things of quality was a necessity of life.
When we chose the phrase "Authentic Excellence" to describe what we're about at Wilson Audio, it was with this confidence: by offering you a glimpse of how our products are made, it would be apparent that words like "value" are not intrinsically at odds with expectations of high price.